Drive national foodservice growth for one of Canada’s leading specialty food distributors.
About the Company
Our client is a $500M+ food distribution leader with a national presence and a portfolio of premium, health-forward, and specialty brands. With over four decades of experience serving retailers and foodservice operators coast to coast, the company operates with deep category knowledge, best-in-class logistics, and a relentless focus on customer service. Through both branded and private label offerings, they help bring innovation, variety, and value to the Canadian food landscape.
The Mandate
As Director of Foodservice, you will lead the strategic and commercial direction of the national foodservice channel — a critical and growing part of the company’s multi-channel distribution business. Reporting to the SVP Sales, you will develop and execute the strategy to drive share-of-wallet, deepen operator relationships, expand into new segments, and optimize partner performance.
This is a high-impact leadership role for a foodservice expert who combines strategic thinking with executional focus. You’ll manage a national team of account managers and regional leads while building long-term relationships with key customers across hospitality, institutional, QSR, and contract foodservice.
What Success Looks Like (Year 1 Outcomes)
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Foodservice revenue grows across all regions and priority categories
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Channel strategy is clearly defined, with focused customer segmentation and operator targeting
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Strategic partnerships with leading operators and buying groups are strengthened and expanded
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Sales processes, KPIs, and team performance management are standardized and optimized nationally
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Brand partners and internal stakeholders are fully aligned on foodservice growth priorities
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Pricing, trade spend, and promotional strategies are aligned with profitability goals
Ideal Profile
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10+ years of progressive sales and channel leadership experience in the Canadian foodservice sector
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Proven ability to lead high-performing sales teams across regions and customer types
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Deep knowledge of operator dynamics, distributor networks, and foodservice buying groups
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Experience working with branded, private label, and/or health-forward food portfolios
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Strong commercial acumen with a track record of driving revenue, margin, and share
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Exceptional relationship builder and communicator — both externally and internally
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Data-driven, organized, and execution-oriented with strong planning skills
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Bachelor’s degree in business or related field; additional certifications in sales or foodservice preferred
Why This Move Makes Sense
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National Scope: Lead the foodservice strategy across all provinces, with visibility at the executive level
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Portfolio Strength: Represent a curated and in-demand mix of premium, health-conscious, and specialty products
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Strategic Mandate: Influence long-term planning, category management, and partner development
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Leadership Opportunity: Build, mentor, and scale a talented national team with room for expansion
Interested? – Next Steps
If you’re a proven foodservice sales leader ready to take on a national growth mandate with a respected distributor, we’d love to hear from you. Contact the Egility team to learn more about this opportunity.
Egility is committed to creating and fostering culturally diverse, equitable, and inclusive organizations. We recognize the value in a wide range of ideas, perspectives, experiences, and skillsets in our client’s workplaces. Our client is an equal opportunity employer. In accordance with the Accessible Canada Act, 2019 and all applicable provincial accessibility standards, upon request, accommodation will be provided by both Egility and our client throughout the recruitment, selection, and/or assessment process to applicants with disabilities.
